diff --git a/evennia/web/urls.py b/evennia/web/urls.py
index 9c3bb13878..aa77da4cc8 100755
--- a/evennia/web/urls.py
+++ b/evennia/web/urls.py
@@ -36,7 +36,7 @@ urlpatterns = [
     url(r'^admin/doc/', include('django.contrib.admindocs.urls')),
 
     # favicon
-    url(r'^favicon\.ico$',  RedirectView.as_view(url='/media/images/favicon.ico')),
+    url(r'^favicon\.ico$',  RedirectView.as_view(url='/media/images/favicon.ico'), permanent=False),
 
     # ajax stuff
     url(r'^webclient/', include('evennia.web.webclient.urls', namespace='webclient', app_name='webclient')),